If you are like most sales professionals you are always looking for ways to overcome customer objections and close the sale. This one-day workshop will help you plan, prepare and execute presentations that address customer concerns, reduce the number of objections you encounter and improve your batting average at closing the sale.

• Identify the steps you can take to build your credibility.
• Identify those objections that you encounter most frequently.
• Develop appropriate responses to common customer objections.
• Disarm objections in sales with proven rebuttals that get the sale back on track.
• Recognize the buying signals that show when a prospect is ready to buy.
• Be prepared to present options and be willing to negotiate.

• Build your credibility
• The competition
• Your customers
• Your products and services
• Customer service complaints
• Pricing issues
• Producing evidence
• Peer input
• Buying signals
• Closing techniques
• Persistence
• Win or lose, ask why?

Salespersons, sales managers, project managers, program managers, engineers, non-profits, government employees.