Courses Overview    Telemarketing 

Telemarketing: Using the Telephone as a Sales Tool

We never stop learning how to improve our selling skills. Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix. The telephone can supplement, enhance, and sometimes replace other means of marketing and selling. This personal approach can dramatically increase your sales success.

 

This one-day workshop will help you hone your communication skills. You will learn to persuade; to personalize each sales call to the person and to the situation.

 

How You Will Benefit:

• Enhance communication skills, from first impression to closing the sale
• Learn how to warm up your sales approach to reduce your fear of cold-calling
• Use the telephone effectively to generate more leads and repeat business
• Identify ways to make a positive first impression
• Identify strategies that help you speak to the decision-maker
• Choose the right environment for telephone selling
• Learn what to say to create interest, handle objections and close the sale




What You Will Learn:

• How to change your skills to change your income
• Pre-call planning
• The critical communication skills
• Dealing with phone tag
• Building trust and respect
• Script and call guidelines
• Developing a follow-up system
• Building your telephone skills
• Learning to persevere

Who Should Attend:

Salespersons, sales managers, project managers, program managers, engineers, non-profits, government employees.

 



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